Designing A Splash – Chose Your Color Scheme Wisely!
I was reading a fantastic little piece recently in a magazine this morning about how important it is for people to pick the right colors and color schemes for their web sites. And it got me thinking, this is even more important when you think about how much we use splash pages and squeeze page sin the traffic exchanges.
For example, I use a lot of blues and reds in my web sites. From I Love Hits, SWAT Traffic to Affiliate Funnel, the red and blue schemes are very promounced. And there is a reason for that. I remember reading years ago in a marketing textbook about how reds and blues are ’strong’ colors and represent trust, agressive marketing, leadership and so much more.
I try to convey those ‘feelings’ in my business and the colors I pick are chosen for a reason. When designing a splash pr squeeze page, think about what kind of message you want your potential customers to see and hear. For example, neon green may have been popular in the 80’s but when it comes to strong web site design, go with what works.
Use strong colors like red, blue, green, orange and purple. Earthy tones look good too, but if you are having doubts about it, professional web site designers are always a good bet and worth the investment. They may be able to change a decent color scheme into something that will represent exactly the message you are trying to get across to the viewers.
